Twin Peaks Mall receives award
The Daily Times-Call
Two Denver-area shopping centers were recognized for marketing excellence by the 32nd annual MAXI Awards program of the International Council of Shopping Centers.
At a ceremony on Oct. 30 at the ICSC Fall Convention in Las Vegas, Longmont’s Twin Peaks Mall won a MAXI in the leasing support category.
Twin Peaks Mall was honored for its “A Tale of Twin Peaks” presentation, designed to pursue a prominent, national bookseller to complement the merchant mix at Twin Peaks.
Securing a deal with Barnes & Noble enabled the center to effectively compete with popular retail choices in the market.
Twin Peaks Mall is owned and managed by CBL & Associates Properties, Inc.
Also receiving recognition was Broomfield’s FlatIron Crossing which won a merit award in the public relations category.
FlatIron was honored for the “Teen Gift Guru” program.